[PR]essure Points: The Press Kit – Why Don’t YOU Have One?

*Names changed to protect fragile egos.   I received an email today from an associate. Troy is a pretty decent up-and-coming rapper from Florida. He’s an independent artist, working feverishly to prove to prospective and current fans alike that he has everything required to be one of the best in music. Troy’s hunger and thirst
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PR points and tips to help aspiring businesses, brands & entertainers. Have you ever found yourself in this position? My friend is a publicist. She/He helps me out with exposure and events. Why should I pay a professional/legitimate publicist instead of using her/him? Let me be frank. If you have recruited a friend or family
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[youtube=http://www.youtube.com/watch?v=e822v5tnsOA&feature=player_embedded] [youtube=http://www.youtube.com/watch?v=7Diy0A_Yr6Y] [Supplier]

*grabs mic* Kayne West needs to take a break. Besides the fact that I truly think he needs to allow himself to grieve from his mothers’ passing and just halt with the “robocop work syndrome”, there is just no excuse for his attitude and wreckless banter. Understand that I am the BIGGEST ‘Ye fan and
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Diamond….*rubbing eyes*….Is that you? As I am feeding my eardrums to this funky fresh play list provided by the Telisa D. I was “scooped” about the new IT couple that has been making subtle appearances at various “colored” events over the past few weeks. I had a hard time deciding what heading to put this
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For those of you who were enjoying the various classics and football parties over the weekend, you may have not heard (or could have cared less) about the “twit-letter” that Mashonda, estranged and soon-to-be ex-wife of famed produced Swizz Beatz, produced and published to Alicia Keys, supposed mistress of the still married Swizz Beatz, via
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At first glance, we see the beautiful but confusingly relevant Cassie calling out bingo numbers for the elderly exec’s at Bad Boy….let me stop!  Cassie performed at the Promenade  last night in NYC and her new press ploy hair “do made a striking debut. I want to think that she has been talking to Christina
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Here is my whole take on celebrities, domestic violence and the media. This is one of those times that you ask “And where the f*ck was YOUR publicist?” Probably somewhere giving the Stallionaires a touch-up…but I digress: I know that I am going to catch a lot of flack for this but I have to
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