[PR]essure Points: The Press Kit – Why Don’t YOU Have One?

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*Names changed to protect fragile egos.   I received an email today from an associate. Troy is a pretty decent up-and-coming rapper from Florida. He’s an independent artist, working feverishly to prove to prospective and current fans alike that he has everything required to be one of the best in music. Troy’s hunger and thirst
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I am utterly disgusted at what I have witnessed online today. I read a lot, and I mean A LOT, all with intentions and goals of uncovering and unveiling deep, stimulating issues that relate to us everyday, everywhere…not just in the entertainment business. My people are in trouble and its a lot worse than any
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PR points and tips to help aspiring businesses, brands & entertainers. Have you ever found yourself in this position? My friend is a publicist. She/He helps me out with exposure and events. Why should I pay a professional/legitimate publicist instead of using her/him? Let me be frank. If you have recruited a friend or family
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PR points and tips to help aspiring businesses, brands & entertainers So, what is publicity? Publicity comes in various forms and is so closely integrated with marketing, advertising, promotions and even public relations that it’s sometimes mistaken for the aforementioned. Nonetheless, publicity is the deliberate attempt to manage the public’s perception of a subject, person,
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Do you know what a publicist is? If not you’re not alone. In fact, many people don’t know what a publicist is and some claim they need one and may not be ready for one yet. Some people get PR and a publicist mixed up. Well, we got a chance to talk to one of
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Look, I know that times are rough and everyone from the bartenders to the lady in the bathroom selling Trojans and Lemonheads needs their cut at the end of the night. But this is a notice to all my folk who work in the club as a bouncer/security, hostess/waitress, bartender, DJ, manager, promoter, street team
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Hoax or Not: What we all could learn from Jackie Braxton Aspiring internet porn star, Jackie Braxton, created a small natural disaster this past week after releasing a viral death note to over 500 men in the Detroit area. In little over ten minutes Braxton revealed that she was infected with the HIV/AIDS virus, amongst
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PR points and tips to help aspiring businesses, brands & entertainers. The basic definition if communication is: The imparting or interchange of thoughts, opinions, or information by speech, writing, or signs. Simply put, this is the ability and process of transferring information from one party to the next. It’s becoming more and more harder to
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